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Frito-Lay Super Bowl XLI Commercial Contest

Frito-Lay is holding an ad-making contest for their Doritos chips, with winners getting money and prizes and their spots used as part of Super Bowl XLI campaigns. Some of the spots will also appear online, giving them a chance to be spread around the Internet virally.

Frito-Lay will allow consumers to vote for which advertisement should be shown, from five finalists the company will choose. Frito-Lay is accepting video submissions through December 1, 2006. Five of the submitted commercials will then be posted on Yahoo Video, and consumers will vote to help determine the one shown during the game. The five finalists will receive $10,000 prizes, and the winner, of course, will also receive valuable air time.

Enter at and find more information at http://promotions.yahoo.com/doritos/.