Bull’s-Eye Barbecue Sauce Asks Kings of the ‘Cue, ‘Can You Go Pro?’
You know the type. They are the conquerors of the coals, barons of the burners and the sultans of smoke. More than just the stuff of backyard lore, these local legends are the envy of everyone downwind. The makers of BULL’S-EYE Barbecue Sauce know that every block has its king … of the grill, that is. For die-hards, badges of honor are awarded for slathering skills, tong-eye coordination and singed eyebrows. While Bull’s-Eye is stoking the fires with four new sauces, the search is on for America’s biggest, boldest and best barbecuers to dish out the ultimate reward - the biggest, boldest backyard barbecue getup valued at $10,000.
“At Bull’s-Eye, we know that serious grillers get serious respect. That’s why we’re launching four new sauces and a search for America’s unsung backyard heroes - the biggest, boldest and best barbecuers around,” says Brendan Honan, Senior Brand Manager, Kraft Foods.
“The ‘Can You Go Pro?’ contest will shine the spotlight on America’s kings of the grill and two Grand Prize winners will receive the ultimate, custom-built backyard barbecue setup.”
Only the Bold Need Apply Bull’s-Eye is looking for barbecue pros with serious skills and BBQ pit passion through the “Can You Go Pro?” contest. To enter, simply tell Bull’s- Eye what makes you the biggest, boldest and best barbecuer around. Send a photo and essay, or create a video that answers the question. The contest runs from May 15, 2006 through July 31, 2006. Entries will be judged on originality and creativity, appropriateness to the contest theme, demonstration of grilling expertise (video entries) and depiction of grilling like a pro (in photos).
Winner Takes All Two grand-prize winners will receive a backyard barbecue setup fit for a king of the ‘cue and will be awarded $10,000 toward a custom-built backyard barbecue. In addition, 50 first-prize winners will receive a BBQ Tool Set. For more information on the “Can You Go Pro?” contest and the entire line of BULL’S-EYE Barbecue Sauces, visit http://www.bullseyebbq.com.